France, specifically Paris, does not have the same system of sales and markdowns that we do here in the US. Rather, they have certain times of the year where everything is on sale.
These are advertised as soldes, or sales and generally they happen twice a year.
Once in the Summer, before everyone heads to the South of France for their vacation, and once in the Winter- after the holidays.
Soldes are advertised all over- in the windows. Some serious shoppers and travelers plan their vacations around the Soldes.
Well, this year Paris has decided to kick-it-up-a-notch!
Paris has launched a campaign to attract post-holiday shoppers from all over. The goal is to boost travel numbers in January, which usually drop.
This season, the focus will be around the highest point in the sales – from January 6th through January 9th, 2010. About 350 hotels, restaurants, travel firms and cultural venues will be involved in enticing shoppers to come to Paris and shop (and spend!).
And as a little bonus- a shopping guide with suggested itineraries will be offered to customers. More information can also be found at Shopping by Paris beginning on November 23rd.
What could be better than celebrating the New Year in Paris, and sticking around for some shop-till-you-drop excitement?!
And no worries if you have no extra cash to make purchases – window shopping is just as rewarding in Paris.
I'd say it's time to start checking out that airfare! What are you waiting for?
